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Website Design & Branding Blog
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AI website builder: So what are you paying a designer for?
An AI website builder can give you something that looks pretty good. So what are you paying a designer for? Here’s a look at the thinking, decisions and details that go into a website that works for your business.
Lola Wilder-Thorne
Oct 114 min read


Is Wix Good Enough for a Professional Service Business? A Melbourne Wix Website Designer Answers
Wix has a reputation as a DIY platform. But is that still fair? Here's the truth about using Wix for a professional service business website.
Lola Wilder-Thorne
Apr 275 min read


Why Melbourne Service Businesses Need More Than a Pretty Website
A good-looking website isn't enough. Find out why Melbourne service businesses need strategic design, clear positioning, and structure that
Lola Wilder-Thorne
Apr 215 min read


Brand Positioning and Pricing: Why Your Brand Shapes What You Can Charge
Learn how brand positioning influences pricing. Discover how clear positioning, strategy, and messaging allow service businesses to charge with confidence.
Lola Wilder-Thorne
Mar 174 min read


How to Create a Unique Brand Voice That Builds Trust and Attracts the Right Clients
Define a unique brand voice that builds trust and attracts the right clients. Practical tips to create clear, confident messaging for your business.
Lola Wilder-Thorne
Mar 114 min read


How to Explain What You Do (When You Do a Lot of Things)
Struggling to explain your services clearly? Learn how to find your positioning through-line so potential clients instantly understand who you help and why.
Lola Wilder-Thorne
Mar 62 min read
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