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Amplify Vocal Studio | Brand Identity
KEY FEATURES
➕ Brand identity and visual direction by WILDE Studio
➕ Primary logo design
➕ Custom sound wave logo element
➕ Coral, yellow, teal and white colour palette
➕ Bold typography system
➕ Custom sound-inspired graphic elements
➕ Brand board and mood board
➕ Visual direction designed to work across social media, signage and print
Amplify Vocal Studio needed a brand with some personality. Something bright, energetic and playful that reflected the studio Jess was building, while still feeling polished enough to grow with the business.
I built the identity around bold typography, playful shapes and plenty of movement. The colour palette brings together vibrant coral, sunny yellow, deep teal and crisp white, giving the brand energy without making it feel chaotic.
The logo combines bold typography with a stylised sound wave, bringing the idea of voice and movement into the identity without being too literal. I carried that through with sound-inspired graphic elements, including a microphone illustration, to give Jess more to work with beyond the logo itself.
The result is a brand that feels confident, approachable and full of energy. Very much Amplify.
